NURA is a carefully curated selection of emerging jewellery design made with passion, clear vision, and minimalist aesthetics. We believe sustainable and beautifully designed products should be the norm, not a luxury. We bring you pieces that are thoughtfully designed for the modern minimalist so you can wear them in all seasons and everywhere.


Let’s face it, besides the questionable morals, cheap, mass-produced products are often simply badly constructed. Our mission is therefore to feature only quality products designed with care, created in a sustainable way, and thoughtfully made to stand the test of time.


When you buy NURA’s jewellery you do not only get a ring or a necklace. You are getting someone’s years of study, months of looking for inspiration, weeks of prototyping and days & hours handcrafting the product to perfection. You buy someone’s love & passion. We think it is important to see behind the scenes and learn about the stories and people behind a product. That is why we have the READ section, where we bring you a short interview with one of the selected designers each month.



We care not only about beautifully designed and precisely handcrafted products, but we also pay attention to how it is packaged. Each product comes in its original designer packaging and each order is carefully wrapped using only reusable or recyclable materials, so all this beauty is not hurting the environment. If you are ordering a gift that will be shipped straight to your loved one, let us know, so that we do not include the printed invoice in the package. Just reply to your order confirmation email asking for invoice-free delivery.

If you do have any special requirements such as delivering the gift on a specific day, please contact us at We will do our best to help! Read more about the our gift services here.


Explore the rest of the feedback our customers shared or add yours here


You often write to us that you want to see our jewellery more closely and try it on. Well, now you can! Our new NURA showroom is a place where you can come, make yourself comfortable, and try on all of the pieces available online. We are looking forward to meeting you! Please make a booking before coming - the showroom is open by appointment only. Read more here...